I’ve been using Google Analytics (GA) for about six years but I wanted to learn more about this powerful tool so I signed up for a Udemy class to help me pass the certification. Even though I’ve been using GA for years, there were features I haven’t been using to their full potential which makes me excited to put into practice. Passing the certification was a great way to kick off my 2019 professional goals!
About the certification:
“The Google Analytics Individual Qualification (IQ) is a demonstration of proficiency in Google Analytics that is available to any individual who has passed the Google Analytics assessment. Qualified users will be effective at leveraging Google Analytics within their organizations and at helping others to do the same.”